What we’re reading: The Lean Startup

A lot of startups fail or have trouble getting off the ground, but many of these obstacles are actually avoidable. This novel provides a different approach to entrepreneurship that is now being adopted across the globe and changing the way companies are developed.

Reis describes how companies can get through rough patches and build a sustainable and successful business. He provides a scientific approach to creating startups in an age when companies need to innovate more than ever. Read the book here>