This book has been described as the “definitive inside story of Instagram”. It traces the incredible and quick rise of Instagram from a storytelling app to a cultural force that shaped ordinary lives. It changed the way we eat, entertain, dress, or market ourselves. Companies are no longer the only things with brands, “influencers” and ordinary day people now have branded themselves.

This book gives a sneak peek of how Silicon Valley really works and the way apps are changing our lives. Read it here>